St. Leo, FLORIDA – Monday, January 23, 2017 – Saint Leo University is pleased to announce the launch of the university’s first integrated marketing campaign. IntellecTechs’ Jeri Prophet, President and CEO, is one of the first Alumni Students featured prominently in the campaign.
“It’s Your Time to Shine”, is a campaign based on alumni success stories and will be delivered across three marketing mediums: traditional (TV, radio, email, outdoor, and transit), web/online, and social media. This campaign was developed to drive enrollment – both undergraduate and graduate – to the new Saint Leo WorldWide division and to raise awareness of Saint Leo University. The campaign will span 28 markets and support both Spring 2 and Summer 1 terms. Flight dates for TV and radio will “pulse” four weeks on, two weeks off, four weeks on. All other sources of campaign-related marketing will run continuously over the 10-week period.
Jeri Prophet took full advantage of her GI Bill benefits, earning a BA and MBA from Saint Leo University. Ms. Prophet founded IntellecTechs, a growing cybersecurity company located in Virginia Beach, VA, and has launched a number of veteran employment related initiatives. In addition to the above television commercial, her interview is featured in radio ads, billboards, and website content.
Learn more about Jeri Prophet’s Veteran Success Story and how Saint Leo University can advance your military career or help you transition into a completely different field with their degree programs in a variety of liberal arts and professional studies fields at saintleo.edu.
Keep an eye out for her billboards across the United States!